How To Use 'The Bonfire Method' 
To Build An Amazon Business 
Without Using Your Own Money

$10,000 IN SALES

Within 90 Days
How To Use 'The Concrete Seed Formula' To Rapidly Build An Amazon Business And Get Your First

$10,000 IN SALES

WITHIN 90 DAYS
Does any of this sound familiar to you?
  •  You've heard about various 'tactics' you should use when selling on Amazon (and you've encountered conflicting advice that has left you feeling confused)
  •  
  •  You're finding it hard to know where to start

  •  You're happy to put in the work, but you WISH someone could just tell you the exact steps you need to take to build consistent income. You don't want to waste any time.

  •  You've heard stories of people getting wild success selling on Amazon, and you're desperate to figure out how they achieved this. You want to know their 'secret'

  •  You're looking for a long term plan that's proven to get REAL people, REAL results
  •  You've heard about various 'tactics' you should use when selling on Amazon (and you've encountered conflicting advice that has left you feeling confused)
  •  
  •  You're finding it hard to know where to start

  •  You're happy to put in the work, but you WISH someone could just tell you the exact steps you need to take to build consistent income. You don't want to waste any time.

  •  You've heard stories of people getting wild success selling on Amazon, and you're desperate to figure out how they achieved this. You want to know their 'secret'

  •  You're looking for a long term plan that's proven to get REAL people, REAL results
If even just ONE of these statements sounds remotely familiar to you, I want to tell you a quick story...
How I Discovered A Repeatable Path To Success Anyone Can Use To Build An Amazon Business 

After making £300,000 in my first year selling on Amazon, I realised there was more to what I achieved than 'hard work' alone. 

There were people using similar strategies to me, who were working just as hard to build their businesses. ...Despite putting in the hours, they were getting NOWHERE.

So because of my early success, I realised I had something valuable to offer.
I put together a short video course outlining everything i did to get this early success.  I named the course 'FBA secrets'.
The results were SHOCKING...
over 100 people who took COURSE GOT WILD SUCCESs 
over 100 people who took the 
course got wild success
This rough training has seen students build businesses that do over $240,000 in their first year, cross six figure months, get $10,000 in sales within 90 days and has enabled several people to quit their jobs (scroll down to see a handful of the success stories!). 
Ever since I built that course, I've been trying to figure out the science behind WHY it was so powerful .
What was it that made this program so different from all the other 'make money online' garbage you get bombarded with constantly?

How did I manage to teach REAL people, from all different backgrounds, who had NO previous business experience, how to break the mould and get extraordinary results?


After several months of close analysis, I figured it out.

I had built MORE than just an 'Amazon course'.
I Had 'Accidentally' Built A Training Program That Tapped Into The Psychology Of Success 
Many people quit too soon when they're trying to build a business. This is because the learning curve can be VERY steep. Especially if you try to go at it alone. 

People have limiting beliefs that 'they can't do it', or 'they're not good enough', ...and these beliefs KILL any chance for success.

'FBA Secrets' was so results oriented ...it gave students the unshakeable confidence they could build a business. 

The course was designed to cut down your learning curve by 90%.

It penetrated through people's limiting beliefs.

First, you'd focus on simple strategies, to get early sales. This would help to avoid 'information overload', and prevent you from losing money on bad stock.

'Early wins' SKYROCKET your confidence...
Once you learned the basics, you'd be gradually introduced to more in-depth strategies, that were more profitable, but required a bit more risk.

This 'progressive difficulty' made PERFECT SENSE.

...For example:

In the beginning, you'd invest in 5-10 units of a product (you'd 'risk' around $100 or so) to get quick sales, build your confidence and grow your money.

As you gained experience and knowledge ...you'd learn how to 'crank the dial' and CONFIDENTLY buy 200+ units of a product, and be 100% sure you were making a good decision.

Gradually, you'd master different strategies and as your confidence grew, so would your knowledge ...and so would your sales.
When I Figured This Out, I decided To Give This Process A Name...
I called it 'The Concrete Seed Formula'.
I realised something profound.

Trying to build a business with limiting beliefs, is like a seed trying to grow through concrete.

First you need to 'break through the concrete' (weaken your limiting beliefs) ...then you can unlock your true potential for success.

I decided to COMPLETELY rebuild FBA Secrets around this whole concept...
The videos are precise and to the point, no fluff just pure gold. I have paid for Amazon training before and I can tell the difference. Ollie knows this stuff.
- Akhere Ewalefoh, FBA Secrets student
The videos are precise and to the point, no fluff just pure gold. I have paid for Amazon training before and I can tell the difference. Ollie knows this stuff.
- Akhere Ewalefoh, FBA Secrets student
Follow The Four Phases Of The ‘Concrete Seed Formula’ To Develop A Bullet Proof Mindset And Learn The Strategies You Need... To Rapidly Scale Your Business.
 I realised that when someone achieves outstanding results in any field, 20% of their success is down to the strategy they use, and their knowledge of the topic. 

The remaining 80% is their mindset.  

This is why the first phase of the concrete seed formula trains you to get your head in the right place. You'll transform your perspective of the world, create a VISION for the future, and develop an unshakable belief that you're capable of achieving that vision.

 Then, you'll dive into the heavy tactics and in depth business training ...with a MUCH higher chance of succeeding!
Phase One:
Release Limits
One of the most destructive, success-killing things a person can have in the beginning of their journey to building a business …is a limiting belief. There’s no way you can reach your potential if your beliefs are holding you back. This is why we tackle these head on at the start of your journey.

You could have limiting beliefs about money (thinking that it’s evil, or that you don’t deserve to have much), limiting beliefs about your age, your intelligence, your gender ...the list is endless. 

This is why you see people quit when they’re within millimetres of achieving a goal. No tactic, or ‘shiny object’ will help you move forward if your psychology is in the wrong place. Again...

Trying to build a business with limiting beliefs, is like a seed trying to grow through concrete.

In the first phase of FBA Secrets 2.0, we work to uncover your limiting beliefs, and overwrite them with empowering beliefs that will help you move forward in leaps and bounds. Once this module is finished, you’ll develop a new view of the world.
First, you’ll learn the basics of FBA to get your first sale. 

This milestone will kickstart your mindset transformation. (A crack will appear in the concrete!)

 Then you’ll carry out some detective work to uncover what beliefs you have that could hold you back, build doubt around them, then replace them. 

You’ll develop a VISION for your future and get specific, so you can build a business that’s centred around turning this into a reality. 
Phase Two:
Build Capital
Once you’ve had some small ‘wins’, got some early sales and began the process of your inner transformation, next you need to build some resources. 

In this phase of the program, your number one goal is to multiply the money you have by using simple but effective strategies to source profitable stock.

These will include: Retail arbitrage, online arbitrage, wholesale, and even small imports from China. You’ll choose a strategy that works for you, or one that sounds enjoyable …and get to work. 

The more stock you can source during this module …the more capital you’ll build. 
Phase Three:
Develop Systems
Once you’ve hit $3,000 in sales, you’ll know what you’re doing is working. 

At this point, you’ll have developed a skill for finding products that sell. You’ll have a strategy that works for you.

The next phase is to take what you’ve learned, and systemise it, so you can build a machine that produces consistent income. This includes crafting the perfect work week that maximises your productivity, and saves you time. You’ll learn how to use prep centres to run your business from a laptop.

You’ll pull apart the number of sales it took to get to $3,000, the amount of profit you made, and piece it back together to form a ‘master plan’ to hit your target income as fast as possible …all by doing MORE of what works for you.
By the end of this phase, you’ll KNOW that if you spend ‘x’ amount on stock, it’ll product ‘x’ amount in profits. …this is a VERY powerful place to be.
The most effective way to grow FAST is to ensure you’re working ‘ON’ your business, not ‘IN’ it.
Phase Four:
Automate & Scale
Once you’ve built a business that creates predictable results, the final phase is to ramp up your systems as quickly as possible.

You’ll learn how to hire virtual assistants to outsource product research and how to use software to research products for you. These techniques will remove you from the labour intensive parts of your business, and transform you into a ‘CEO’.

In this phase, you’ll be introduced to ‘Perfect Private Label’ …the training that teaches you how to import products from China, private label them and create your own brand. 

If you’re looking to build a ‘hands off’ business …private labelling is the quickest way to get there. 

You’ll also be provided with lending Options to inject capital into your business for explosive growth, and taught the most cutting edge, advanced strategies to grow your business as fast as possible.
So How Do You Implement 'The Concrete Seed Formula' To Get Rapid Success Selling On Amazon?
Introducing...
FBA Secrets 2.0 is an ‘all inclusive’ A-Z blueprint for building and running an Amazon business that gives you true freedom. 
You’ll begin with simple, quick methods to get easy success and sales happening on your Amazon account (usually within a matter of days). These methods require very little time, and you won’t risk much money. Over time, as you confidence builds, you’ll transition to more scalable, automated strategies to build a machine that produces consistent income.

An ‘Action Based’ multimedia learning experience
The key to moving quickly and getting fast results in business is to take a little bit of knowledge, and take a LOT of action. Each and every video lesson in FBA Secrets 2.0 has been designed with this in mind. 

Rather than focusing on philosophy, or theory, you get a you a series of actions to carry out (such as sourcing products using various methods) …each one has been carefully selected to ensure you get results along the way.

Join the FBA Secrets 2.0 expert community
Over 300 members inside the secret FBA Secrets 2.0 group are waiting for you to join them. 

Jim Rohn famously said “you’re the average of the 5 people you spend the most time with”, so being surrounded by hungry, ambitions Amazon sellers is a crucial part of your success. 

If at any time you struggle with a specific issue, the chances are one of our members has encountered the same problem, and they’ll be happy to help you! 

Also, we’ll be hosting competitions, having Q&A sessions and holding YOU accountable to getting as much success as possible.

Fill out your ‘Concrete Seed Formula' WORKBOOK so you always know you’re on the right track.
To help structure your experience so you have an easy path to follow, you’ll be able to print out the ‘FBA Secrets 2.0 workbook’. By following along with the videos, and filling in the spaces in the workbook, you’ll have a clear strategy to implement to get BIG results with your business. 

Each phase in the course has a corresponding section in the workbook, so you’ll always know that you’re on the right track as you build your business. 
You'll learn EVERY strategy in the book.
From 'arbitrage' to private labels. FBA Secrets 2.0 guides you through EVERY single strategy working NOW to get results selling on Amazon. You'll get an in-depth training, walking you through each step of the process ...and a support system to hold your hand and ensure all your questions are answered along the way.
How You'll Learn The Strategies You Need 
To Aggressively Grow Your Business 
Over The Next 90 Days
 Based on hundreds of of previous success stories, this system has been 
developed to help you build your business as fast as humanly possible.
Phase One
Release Limits
  •  Fast Start Guide ...explode your confidence by making your first sale within 2 weeks!)
  • The inner transformation catalyst ...strengthen your mindset and pull apart your limiting beliefs to unlock your true potential 
Phase Two
Build Capital
  •  Retail arbitrage academy
  • Online Arbitrage
  •  Local wholesalers/bulk deals
  •  Bundling  ...combining sets of products, and creating NEW listings to sidestep the competition
  •  The Secret Product surveillance system ...learn to get a deep understanding of how products will perform before you buy them so you never lose money on stock purchases
  •  Importing secrets ...small wholesale imports from China
Phase One
Release Limits
  •  Fast Start Guide ...explode your confidence by making your first sale within 2 weeks!)
  • The inner transformation catalyst ...strengthen your mindset and pull apart your limiting beliefs to unlock your true potential 
Phase Two
Build Capital
  •  Retail arbitrage academy
  • Online Arbitrage
  •  Local wholesalers/bulk deals
  •  Bundling  ...combining sets of products, and creating NEW listings to sidestep the competition
  •  The Secret Product surveillance system ...learn to get a deep understanding of how products will perform before you buy them so you never lose money on stock purchases
  •  Importing secrets ...small wholesale imports from China
Phase Three
Develop Systems
  •  ‘Generating consistent income’ …How to get to $1,000 in monthly profits and beyond
  • Building a ‘master plan’ to hit your target income
  •  Crafting the perfect work week
Phase Four
Automate & Scale
  •  ‘Hire your first VA’ - start outsourcing all the product research to expand your inventory without putting in more hours
  • Using software to systemise product research
  •  How to leverage prep centres to run your entire business from a laptop
  •  Perfect Private Label ...begin importing large amounts of stock from China, and building a brand
Phase Three
Develop Systems
  •  ‘Generating consistent income’ …How to get to $1,000 in monthly profits and beyond
  • Building a ‘master plan’ to hit your target income
  •  Crafting the perfect work week
Phase Four
Automate & Scale
  •  ‘Hire your first VA’ - start outsourcing all the product research to expand your inventory without putting in more hours
  • Using software to systemise product research
  •  How to leverage prep centres to run your entire business from a laptop
  •  Perfect Private Label ...begin importing large amounts of stock from China, and building a brand
The training is 100% Online ...and you can go at your own pace.
You get LIFETIME access to the content, so you can refer back to training on different strategies as your business evolves. 
You'll get access to a private website where ALL the training is waiting for you. Here's why the FBA Secrets program is so easy to follow along with...
  • Works on mobile - view the lessons on the go
  • Simple, 'Over the shoulder' training videos
  • Walk throughs of the techniques I've used to sell over $1mm on Amazon
  • Follow along with the 'Concrete Seed Formula' workbook
The training is 100% Online ...and you can go at your own pace.
You get LIFETIME access to the content, so you can refer back to training on different strategies as your business evolves. 
You'll get access to a private website where ALL the training is waiting for you. Here's why the FBA Secrets program is so easy to follow along with...
  • Works on mobile - view the lessons on the go
  • Simple, 'Over the shoulder' training videos
  • Walk throughs of the techniques I've used to sell over $1mm on Amazon
  • Follow along with the 'Concrete Seed Formula' workbook
To Ensure You Feel 100% Confident, And Have The Support And Guidance You Need To Succeed...
Total value of what you’re getting
FBA Secrets 2.0 Course Content
  •  Phase One: Releasing Limits $297
  • Phase Two: Building Capital $891
  •  Phase Three:  Developing Systems $497
  •  Phase Four: Automate & Scale $1891
  •  ‘Concrete Seed Formula’ Workbook $297
Bonuses
  • Expanding from UK to Europe $297
  • Advanced trainings $497
  • How to dropship products to Ebay with FBA $297
  • Getting ungated in restricted categories $197
  • Expert interviews $197
  • Facebook group $997
  • The Marketing Triforce $297
Total Value: $6,652
Today’s price: $697
Of course, to make sure you're 100% confident that this is an AWESOME investment for you... You'll get my 30 days 'solid investment' money back guarantee. Use the training, and if for any reason you're NOT happy, let me know and you'll get a refund.
Just a few examples of how the training inside FBA Secrets has changed the lives of previous students
“Life changing, the single biggest event in my life since my wedding, Oliver Denyer changed my life and I will never forget him for that. FBA allows joe bloggs to run their own business with no prior knowledge and I cannot think of any business model that can say that!”
Paul Maddern
Paul has grown his business to £50,000+ per month...
Barbie managed to get crazy results, despite being a single mum! She hit £30,000 in 30 days last December...
"This is my first Q4 as you'd know and sales have been incredible.Next year can only get bigger and better, for all of us for sure. A huge thank you to Oliver Denyer for making this happen for me and also to those that helped me along the way."
Barbie town
Keith Had The Confidence To Make His First $7,000 Import!
"Just wanted to say a f------ huge thank you from the bottom of my heart to Oliver for inspiring us on this journey and huge kudos to you folks (Our FBA family) who, throughout mammoth skepticism and self-doubt, have actually got off your arses and sent stuff in"
Glen Kirkham
Glen has quickly transitioned to private labels, and hit £1,300 sales in a DAY, less than 6 months into building his business (2 months after joining FBA Secrets)...
"Just wanted to say a f------ huge thank you from the bottom of my heart to Oliver for inspiring us on this journey and huge kudos to you folks (Our FBA family) who, throughout mammoth skepticism and self-doubt, have actually got off your arses and sent stuff in"
Frequently Asked Questions
How much time will I need to dedicate to building my business to get real results?

The amount of time you should put into your business will vary depending on a few things, including your goals, and the strategies you use along the way. However, the most important factor that determines your success will be how consistent you are with the action you take.

Generally, if you can commit at least one hour per day during weekdays to building your business, you'll be able to put in enough work to see results.
Does this training work for complete beginners?

FBA Secrets 2.0 has been designed with the beginner in mind. 

Almost all of the 100+ testimonials and success stories were from people who had little or no business experience, and FBA Secrets was the first 'business course' that worked for them.

If you're willing to follow the steps in the program, it has been designed to transform you into an Amazon expert. We cover the most basic parts of starting your business, including setting up your Amazon account ...all the way to the most advanced techniques, such as detailed pay per click advertising training.
I already have an Amazon business, will this help me grow it?

Absolutely. FBA Secrets has been designed for you to 'choose your own path'. If you already have the foundations of a business, your path will be to go from an OK business to a CRAZILY successful business.

You'll learn the ins and outs of arbitrage, wholesale and private labelling. Plus how to systemise your business, automate sales. The FBA Secrets 2.0 training covers all strategies in depth, so you'll learn plenty of new ways to expand what's already working.
I’m low on funds, is there a payment plan available? 

You have the option to pay with the monthly payment plan. Alternatively, you could put the payment on a credit card.

If you're low on funds, the questions shouldn't be 'can I afford it?' ...the question should be 'HOW can I find the money?'. 

If you take action, my aim for you is to cover the monthly payments with your profits ...and way beyond. 
How much money do I need to begin with to invest in products to sell on my Amazon account?

This isn't a straightforward question to answer. We've had people join with almost NO funds ...and clear £10,000+ in sales within four months. 

If you have more capital in the beginning, you'll have an advantage because you can invest more in stock, however the beauty of selling on Amazon is that you can begin with any amount, and grow it using the strategies in FBA Secrets 2.0
Do I need to set up my Amazon account before joining the course?

No! We'll teach you exactly how to set up your account the right way. It's the second video in the course (right after the 'introduction' video).
How much time will I need to dedicate to building my business to get real results?

The amount of time you should put into your business will vary depending on a few things, including your goals, and the strategies you use along the way. However, the most important factor that determines your success will be how consistent you are. Consistent action = consistent results!

The suggested time commitment is one hour per day.
Do I need to set up a company with my tax office before selling on Amazon?

This may depend on where you live. In the UK, and in the USA, usually you're able to start a business without registering it at all for a few months. 

At first, I wouldn't register an LLC ...the book keeping is a bit complicated. However, as soon as you're profitable speak to an accountant to get the best advice for your personal situation.
Can I build a business that I can run while travelling? 

Absolutely! This is encouraged.

Except for retail arbitrage, all of the strategies within FBA Secrets 2.0 can be run from a laptop. By utilising third party services such as 'prep centres' ...you can get the logistics handled, and sell products without ever seeing or touching them. 

This is the TRUE power of running an Amazon business!
Does this course teach how to connect with wholesale suppliers?

Yes! You'll learn how to seek out local wholesalers and suppliers in China who can sell you bulk deals (as well as manufacturers for private labelling).
I want to know that I’m on the right track. Is there coaching and support included in this course?

You'll have access to the FBA Secrets 2.0 Facebook group that you'll join where you can get your questions answered etc. We currently have over 580 members inside the community!

You'll ALWAYS have an expert at hand to answer any questions you have, so you can build your business with confidence, every step of the way.
What is a realistic amount of income within a timeframe I can earn if I follow the training and take action?

This is a tough question to answer. It largely depends on how much action you take, and how quickly you grow your business.

We've had students break the $1,000 per month profit mark within 90 days, and grow from there. This is a great goal to aim for. 

View the testimonials above to get ideas of what can happen if you work hard, and take the training seriously.
Does this course help you build a business you can fully automate?

No business is 100% automated, but selling private labels on Amazon comes close! 

Amazon handles 90% of the labour for you: The storage of your products, the customer service etc. The other 10% is down to you.

Also, you have the option to hire virtual assistants to help you free up your time, so if you structure it properly, you can build a business where you generate disproportionate revenue for the hours you put in.
What if I don’t live in a country that has Amazon FBA centres? Can I still build an Amazon business?

Absolutely!

Amazon mainly operates in USA, Canada, Mexico, UK, France, Germany, Spain, and Italy. (They're expanding to new countries all the time. 

We have students from ALL over the globe. Including Australia, New Zealand, Kenya, The Isle of Man, Ireland ...just to name a few places. 

As the strategies we use are remote ...you can run your business from ANYWHERE in the world.
What if I want to go straight to private labelling and importing from China? Will FBA Secrets 2.0 be the right course for me?

FBA Secrets 2.0 lets you choose your own path.

In 'building capital' (the second phase), you have the option to begin making small imports from China ...as one of your methods to build your capital. This can be used to validate possible private label products, which you can go on to import in large quantities. 

'Perfect Private Label' in the last phase is a COMPLETE private label training. It's worth more than the entire FBA Secrets 2.0 course on it's own.
Do I HAVE to do a load of retail arbitrage? Can I choose my strategy? 

You don't have to do retail arbitrage. I suggest doing SOME kind of arbitrage in the very beginning because it's the FASTEST way to get quick sales, and this is a great way to 'release limits'. 

You could do retail/online arbitrage for a few days, then progress straight to importing from China if you like!

...You get to structure your business however you want.
Do you need to be ‘business minded’ to succeed with an Amazon FBA business?

Nobody is born 'business minded'. Business just has a set of rules you need to follow to be successful. 

FBA Secrets 2.0 teaches you those rules, so you will BECOME business minded through taking the program. 

All of the success stories from the course were from people who weren't business minded before they joined the course. 
Why is the price in US Dollars?

Even though I'm from the UK, I put my prices in US dollars, and sometimes this confuses people. The reason I don't charge in GBP is because I have students all over the globe, and  USD is a more globally understood currency. 

The price is approximately £530 in GBP.
Here's a reminder of the total value of what you’re getting:
FBA Secrets 2.0 Course Content
  •  Phase One: Releasing Limits $297
  • Phase Two: Building Capital $891
  •  Phase Three:  Developing Systems $497
  •  Phase Four: Automate & Scale $1891
  •  ‘Concrete Seed Formula’ Workbook $297
Bonuses
  • Expanding from UK to Europe $297
  • Advanced trainings $497
  • How to dropship products to Ebay with FBA $297
  • Getting ungated in restricted categories $197
  • Expert interviews $197
  • Facebook group $997
  • The Marketing Triforce $297
Total Value: $6,652
Today’s price: $697
Join FBA Secrets today